We Guide Community Banks through Seamless Conversions

Navigating a core conversion is complex. From pre-conversion communication to post-conversion engagement, we’ve got you covered every step of the way.

Partner with The Twiggs Group to turn challenges into opportunities for your bank.

Strategic Planning

Tailored Communication Plans

We collaborate closely with your team to develop a comprehensive communication strategy that fits your bank’s unique goals and needs.

Website Updates

Ensure your online presence reflects your evolving services and benefits from the conversion.

Email Campaigns

Craft compelling emails that inform your team and engage your customers. Keeping them informed every step of the way.

Social Media Support

Develop and implement a personalized social media strategy to amplify your bank's message and engagement during the conversion timeline.

Timely Communication

Clear Messaging

Keep your team and customers informed with clear and concise communication to address their questions and concerns.

Excite & Engage

Maintain excitement among your team and customers throughout the conversion process.

Creative Content

Engaging Visuals

Captivate your customers with dynamic and effective graphics that highlight the advantages of your core conversion.​

Persuasive Copywriting​

Craft compelling messages that resonate with your team and customers to educate and drive action.​

Post-Conversion Support

Sustained Momentum

Continue your marketing efforts post-conversion to capitalize on new opportunities and maintain momentum.

Customer Retention

Ensure your customers remain satisfied and engaged with ongoing support and strategic marketing efforts.

Let us handle the marketing while you focus on what matters most - serving your customers.

Contact The Twiggs Group to discuss how we can support your bank's success.

Recent Conversion Work

We know that surviving a core conversion can be challenging, but with the right mindset (and a touch of humor), you'll emerge stronger than ever.

Here are a few light-hearted tips to help your marketing department navigate the process:

Embrace Flexibility

Expect the unexpected and roll with the punches.

Celebrate Small Wins

Take time to acknowledge and celebrate each milestone along the way.

Stay Positive

Keep morale high by maintaining a positive attitude.

Keep the Food Coming

Your team members will appreciate lunches and snacks so create a plan for keeping the team well fed! 

Let us Help with your Core Debit Card Online Banking Mobile Banking Website Acquisition Conversion