The Fountain Trust Company

Core Conversion Experience: Elevated

Client: The Fountain Trust Company

The Fountain Trust Company, a cornerstone of community banking in Indiana, entrusted us with a pivotal Jack Henry core conversion project. 

  • strategic planning
  • communication plan
  • email marketing
  • graphic design
  • copywriting
  • signage

Internal Emails

We crafted internal communications that kept The Fountain Trust Company’s team informed and engaged throughout the conversion.

Flyers

Designed informative flyers that conveyed key messages about product updates to both team members and customers.

External Emails

We created and sent emails to customers to educate and reassure them during the conversion process.

Mailers

Created impactful mailers that delivered essential updates and instructions to customers, ensuring a smooth transition.

Banners & Signage

We designed eye-catching banners, signage and billboards that guided customers seamlessly through the process.

Social Media Support

Provided strategic social media support to maintain positive public perception and engagement throughout the core conversion.
"Ended Day 2 with 43.82% of your online banking customers successfully logged in. That is the highest number for this type of project on Day 2. Many banks new to Jack Henry don’t even reach this number by the end of week one."
Conversion Success Highlight

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